Apex domains cannot have CNAME records.
Question and response
Question
dig hallmediawest.com. NS
Answer
hallmediawest.com. 5 NS ns-1066.awsdns-05.org.
hallmediawest.com. 5 NS ns-805.awsdns-36.net.
hallmediawest.com. 5 NS ns-0.awsdns-00.com.
hallmediawest.com. 5 NS ns-1223.awsdns-24.org.
Authority
The response has no authority records.
Additional
. 0 OPT ; payload 1232, xrcode 0, version 0, flags 0