Apex domains cannot have CNAME records.
Question and response
Question
dig arvatoloyaltyservices.com. NS
Answer
arvatoloyaltyservices.com. 5 NS ns1099.ui-dns.biz.
arvatoloyaltyservices.com. 5 NS ns1099.ui-dns.org.
arvatoloyaltyservices.com. 5 NS ns1099.ui-dns.de.
arvatoloyaltyservices.com. 5 NS ns1099.ui-dns.com.
Authority
The response has no authority records.
Additional
. 0 OPT ; payload 1232, xrcode 0, version 0, flags 0