Apex domains cannot have CNAME records.
Question and response
Question
dig sogolytics-experience.com. NS
Answer
sogolytics-experience.com. 5 NS remy.ns.cloudflare.com.
sogolytics-experience.com. 5 NS cass.ns.cloudflare.com.
Authority
The response has no authority records.
Additional
. 0 OPT ; payload 1232, xrcode 0, version 0, flags 0