Apex domains cannot have CNAME records.
Question and response
Question
dig demandware.net. NS
Answer
demandware.net. 3 NS u2dns1.salesforce.com.
demandware.net. 3 NS dns06.salesforce.com.
demandware.net. 3 NS dns01.salesforce.com.
demandware.net. 3 NS dns05.salesforce.com.
demandware.net. 3 NS dns03.salesforce.com.
demandware.net. 3 NS dns04.salesforce.com.
demandware.net. 3 NS dns02.salesforce.com.
demandware.net. 3 NS u2dns2.salesforce.com.
Authority
The response has no authority records.
Additional
. 0 OPT ; payload 1232, xrcode 0, version 0, flags 0